Fast Company has just published its annual list of the world’s 50 most innovative companies. It’s easy to be skeptical, given that they change the list every year; I’m sure that all 50 companies don’t change their level of innovation every year…but the magazine has to make it newsworthy. Anyway, all fifty companies are definitely innovative!
Here’s what I found most interesting–in the top 50, a lot of innovation is based in collaboration. The highlights:
- Facebook’s CEO Sheryl Sandberg says “Creativity’s never been so important.” (ranking: #6)
- Slack and its collaboration app ranked #23.
- Glossier (#24) collaborates with customers to create cult cosmetics. (“Collaborating with Customers” is the title of one of my chapters in Group Genius)
- Adobe (#35) for pushing its creativity suite into the cloud
FYI the number one most innovative company is Amazon.