I’ve been watching the Weather Channel every morning with my son, Graham. A while back, I started writing down the taglines from the advertisements. The tagline is the catchy slogan that comes at the end of the commercial, after the company name. I started to notice that many taglines could work for lots of different… Read More Match These Taglines With The Right Company
When are brilliant scientists the most brilliant? What age are you likely to be when the Nobel committee comes calling? Pick one of the following answers: You need a lot of expertise and wisdom to make a big breakthrough. You need professional connections, lots of research money, and big laboratories. Scientific breakthroughs come from people in… Read More Are You Too Old to Be Brilliant?
Who knew that turtles played a key role in the downtown New York experimental music scene? A recent New York Times article calls it “a substantial, and neglected, history of turtles in experimental music.” Reporter William Robin did interviews with influential composers in musical Minimalism, including the members of an influential group from the 1960s, Meredith Monk… Read More Turtles and Creativity
The ZIG ZAG path to greater creativity… Read More The Path to Creativity
I’ve been advocating for Microsoft for a few years now. Their vision has been ambitious and exciting: To create a single platform that adapts to all form-factor devices, from smartphones to tablets to desktop computers. The “tile” interface that Microsoft released in Windows 8 was the first new user interface design since the 1970s (when… Read More Apple is Losing to Microsoft in Innovation and Design
Here’s the creative process behind the hit song by Martha and the Vandellas, “Dancing in the Street.” It’s a story of collaboration and of the zigzagging creative process, as reported to Marc Myers in the WSJ. In early 1964, songwriter Ivy Jo Hunter was in a Motown studio, playing around on a piano and trying… Read More Dancing in the Street
The Creativity Guru 