Debra Kaye’s New Book, Red Thread Thinking

I really enjoyed Debra Kaye’s new book about entrepreneurship and innovation, Red Thread Thinking.  Kaye is what I would call a marketing expert, but nowadays the trendier more correct term for marketing is “brand strategy”. She’s an expert on consumer product trends, and she’s consulted for Apple, Colgate, McDonalds, American Express, you name it–she is… Read More Debra Kaye’s New Book, Red Thread Thinking

Creative Careers

The creative journey is filled with twists and turns, unpredictable developments, and surprising new insights (as well as frustrating dead ends). That’s the message of my new book Zig Zag, which is filled with advice about how to succeed in your creative journey. At the SNAAP conference here in Nashville, today’s lunchtime presentation was an… Read More Creative Careers

Bruce Nussbaum’s New Book Creative Intelligence

Bruce Nussbaum is known for his excellent work as an editor at Business Week, where he founded their quarterly innovation insert called IN: Inside Innovation. He’s now a professor of innovation and design at Parsons School of Design in New York, and he’s just published his first book, Creative Intelligence. It’s a pleasure to read,… Read More Bruce Nussbaum’s New Book Creative Intelligence