How Customers Drive Innovation

The annual Booz Allen Hamilton report on the world’s 1000 largest corporate R&D spenders has just been published. As with previous BAH reports, the surprising finding is that the amount of R&D spending is not correlated with any financial measures of corporate performance. It’s not how much you spend, it’s how you spend it. In… Read More How Customers Drive Innovation

December 14, 2007 keithsawyer2 Comments

Harvard Creativity Conference

Today I’m sitting at Harvard Business School, participating in what promises to be a seminal conference about creativity and innovation–with business leaders including Kim Malone Scott (Google) and Scott Cook (Intuit), and top scholars like Howard Gardner (Harvard) and Bob Sutton (Stanford). The session opened this morning with four top business leaders, who were each… Read More Harvard Creativity Conference

December 8, 2007 keithsawyer2 Comments

The Creativity Guru

Your Source for the Science of Creativity, Innovation, and Learning

Month: December 2007

How Customers Drive Innovation

Harvard Creativity Conference