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The Creativity Guru

Your Source for the Science of Creativity, Innovation, and Learning

Month: December 2007

How Customers Drive Innovation

The annual Booz Allen Hamilton report on the world’s 1000 largest corporate R&D spenders has just been published.  As with previous BAH reports, the surprising finding is that the amount of R&D spending is not correlated with any financial measures of corporate performance.  It’s not how much you spend, it’s how you spend it.  In… Read More How Customers Drive Innovation

December 14, 2007 keithsawyer2 Comments

Harvard Creativity Conference

Today I’m sitting at Harvard Business School, participating in what promises to be a seminal conference about creativity and innovation–with business leaders including Kim Malone Scott (Google) and Scott Cook (Intuit), and top scholars like Howard Gardner (Harvard) and Bob Sutton (Stanford). The session opened this morning with four top business leaders, who were each… Read More Harvard Creativity Conference

December 8, 2007 keithsawyer2 Comments

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Recent Posts

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About

One of the country's leading scientific experts on creativity, Dr. R. Keith Sawyer is the Morgan Distinguished Professor in Educational Innovations at the University of North Carolina in Chapel Hill. His 2019 book The Creative Classroom presents an original, compelling vision of schools where teaching and learning are centered on creativity. His 2013 book Zig Zag identifies the 8 stages of the creative process, and contains over 100 techniques to enhance your personal creativity.

For speaking or consulting requests, please visit keithsawyer.com.

Resources

Zig Zag Creativity Cards

Train Your Brain for Greater Creativity. 52 techniques that are guaranteed to help you get through impasses, generate new ideas, and exercise your creative brain.

Get the Card Deck

Group Genius: The Creative Power of Collaboration

Group Genius shows us how to be more creative in collaborative group settings, how to change our organizations for the better, and how to tap into our own reserves of creativity. The empowering message is that all of us have the potential to be more creative; we just need to learn the secrets of group genius.

Get the Book

Speaking / Training

Keith gives keynotes and conducts workshops frequently for associations, businesses, and nonprofits. He has led sessions for Fortune 100 companies, education organizations, and arts organizations. To explore having Keith join your event, please contact BrightSight Speakers.

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